Custom Panels

Create your own panel of passionate customers
Like an exclusive club, an online panel provides a forum for people with common interests and passion to share experience and opinions. These may range from tapping into individual’s emotional brand connection to developing new product ideas to ad and message testing.
Gut check ideas with rapid fire panel research. Throw concepts out to the panel and instantly see what sticks. Since you own the panel, the control is securely all yours.
We can help you build and maintain an online panel that is made up of a dedicated group of existing or potential customers. Engage with and learn from the panel over time through interactive surveys, or invite members to dive deeper in a discussion forum.
Whether short-term or long-term, strategic or tactical, we provide the support necessary to launch and run a successful panel. We can facilitate and manage every phase or selected phases of your online panel – everything from recruitment, to questionnaire design to forum moderation, data analysis, reporting and incentive management.
Our team of project managers and research professionals offer expertise and established best practices to ensure that you have a highly-engaged and active panel, and can also help manage schedules, design surveys and recommend research methods. Service levels can be set to meet your support and budget requirements. You may choose to self-serve by directly accessing and surveying your panel using our intuitive Sparq platform or tap into our research services teams, where senior-level involvement and expertise guarantees flawless execution and high-level insights.
Find out more about our proprietary online research platform, Sparq.